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In simplistic terms, digital marketing is the promotion of products or brands via one or more forms of electronic media. Digital marketing differs from traditional marketing in that it involves the use of channels and methods that enable an organisation to analyse marketing campaigns and understand what is working and what isn’t – typically in real time. Digital marketers monitor things like what is being viewed, how often and for how long, sales conversions, what content works and doesn’t work, etc. While the Internet is, perhaps, the channel most closely associated with digital marketing, others include wireless text messaging, mobile instant messaging, mobile apps, podcasts, electronic

1. DYNAMIC WEBSITE Whatever the size of your organisation, a website is an essential business tool. It has to be good looking, well structured, attractive and simple. Complicated webs have the highest bounce rate.   2. SEARCH ENGINE OPTIMIZATION After the Dynamic website, the next step is the ranking it higher on Google. 95% customers do not click the next page on Google. If your business is not on Google believe that your business does not exist.   3. BRAND AWARENESS Once you have setup the SEO. The first contact will again be the existing customers who will buy or recommend you and your product/services. Use marketing techniques to show your presence

If you are running a business and either you are selling online or not you must have competitors. Your customers look for the businesses provide the same service before the make purchase. Believe or not, 95% Customers do not check the second page of Google. which means, if your business is not appearing at the top of the results pages, it’s almost certain that you are losing business. Search Engine Optimization is the technique to increase the ranking and visibility of your business which leads into the higher sales. Vix Solutions is the London based IT Solutions company specialised in SEO and we are professional SEO